Modern Natured is thrilled to announce the successful conclusion of its inaugural internship program, which ran from June 3rd to August 31st, 2024. This program provided aspiring marketing professionals with a valuable opportunity to gain hands-on experience and develop essential skills in a supportive environment.
Onboarding and Training
The journey began with a comprehensive onboarding process, where interns were introduced to Modern Natured’s mission. They received training in key tools such as Asana for task management, Canva for design work, Slack for communication, and Google Suite for document creation. This foundation was essential in preparing them for their roles.
Focus Areas of the Internship
Throughout the program, participants explored various areas of marketing, including branding, social media strategy, innovative marketing campaigns, and product launches. This diverse approach allowed interns to immerse themselves in different aspects of the field, enhancing their learning experience.
Meet Our Interns
Our interns came from the University of Ghana’s Department of Marketing and Entrepreneurship, coordinated by Professor Oliver Ashiaby. The talented group included:
- Priscilla Agbenyo – Copywriter/Brand Manager
- Matthew Aninga – Copywriter/Email Marketer
- Samuel Ntiamoah – Email Marketer/CRM
- Christine Twerefou – Content Creator/Social Media Manager
- Helena Osei-Ansah Osei – CRM/Account Manager
- Victoria Ofori Darko – Content Creator/Social Media Manager
Each intern brought unique skills and perspectives, making a significant impact on our projects.
Participant Feedback
Feedback from participants has been overwhelmingly positive, with 85.7% indicating they would recommend the program to their peers. Interns highlighted the flexibility and creativity fostered during their time with us, as well as the practical skills they gained. Despite the challenge of balancing academic commitments, they thrived in the supportive atmosphere of Modern Natured.
Looking Ahead
As we wrap up this successful pilot program, Modern Natured is inspired to continue nurturing the next generation of marketing professionals. We look forward to future collaborations with the University of Ghana and are excited to enhance our internship offerings.
Stay tuned for more updates on our initiatives and the amazing work our interns continue to do!